Campaign for Good

Class: Typography III • Fall 2021

Objective: This campaign needs to highlight different ways of educating children and helping their growth and development, and should show how different forms of play correlate to early childhood growth and development.

Deliverables:

  • One poster sized 11"x17" or larger
  • Three sequential full page print ads for a magazine
  • Website landing page with a call to action to support the campaign
  • One public transportation application
  • One additional marketing item to support the campaign

Description: This campaign will call for viewers to let kids be kids. The campaign will focus on educating parents, legal guardians, and early childhood educators about the benefits of learning through play for children ages two to five.

Campaign Billboard
Campaign Magazine Ad #1

Campaign Magazine Ad #3
Campaign Magazine Ad #3

Campaign Magazine Ad #2
Campaign Magazine Ad #2